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Case Studies / Artasia
Morbi, the ceramic capital of India, is where tiles don’t just cover walls, they define spaces. Out of this land of craftsmanship, Artasia was born. The name blends Art and Asia, symbolizing the brand’s vision to take the artistry of ceramics from Asia to the world. While the products spoke for themselves, the brand needed a strong identity. That’s where Flyingbees stepped in to bring its story to life.
The Artasia logo was designed to balance creativity with durability. Clean lines, thoughtful typography, and subtle design details gave it a timeless look, much like ceramic products themselves. The logo became the visual stamp of trust, instantly communicating both professionalism and artistry.
From business cards to letterheads, we extended Artasia’s brand identity into everyday tools of communication. Each piece was designed to reflect the same aesthetics as the logo and digital platforms. This consistency made the brand look polished and ensured every customer knew every detail.
We turned Artasia’s social media into a window of inspiration. Each post showcased tile designs, real applications, and the story of craftsmanship behind them. What was once just a product display transformed into a digital catalogue, helping customers imagine how Artasia could shape their spaces while also building trust in the brand’s quality and vision.
We created the name Artasia to capture two essentials, that is, artistic design and Asia’s legacy in ceramic excellence. Simple, modern, and global, the name is easy to remember and connects with both Indian and international markets. It not only reflects the roots of craftsmanship but also the ambition to make a worldwide mark.
Design & Developed by Ocean Technolab
Flying Bees empowers brands with creative strategies and smart digital solutions to drive growth, engagement, and lasting success.
